《谈判的60个博弈策略》在讲述每一个谈判博弈策略时,开发了一套由五大板块组成的学习体系,以保证读者科学有序地进行自修与学习。该体系包括——经典回眸:从精选的案例中吸取经验与教训;巧手点金:提升你的谈判思维能力和行动能力;思维创新:激发对现实谈判难题的思考能力;实战要点:点破战胜对手、实现双赢的关键点;情景再现:在模拟的情境中开发自己的谈判潜质。
在商业活动日趋频繁的今天,谈判变得无处不在,每个人都免不了要进行或大或小的谈判,而谈判知识的掌握和谈判技巧的运用直接关系到谈判的成败,也与自身的利益密切相关。怎样才能在谈判中获得自己想要的利益,甚至更多的利益,怎样在谈判中做一个主导者?怎样在谈判中让对方心情愉快地达成有利于我方的协议?怎样和不同性格、不同国籍的人进行谈判,《谈判的60个博弈策略》从60个方面,把谈判这场博弈展示在你的面前。

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谈判的60个博弈策略 (Chinese Edition)


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